2023 Guiding Leaders Application | Become a Key Dental Influencer

Guiding Leaders 2022 Graduation Selfie

Guiding Leaders 2023

Become a Key Dental Influencer

December 6, 2022

Accepting
Applications

March 17, 2023

Application
deadline

April 2023

Acceptance
Notification

Course Curriculum

Course Description

In this online meet-and-greet, participants will be able to socialize with their fellow Guiding Leaders and ask any questions they may have about the program. Details about the program’s courses and schedule will also be provided in this webinar.

Course Description

In this two-day, instructor-led session, you will learn how to apply the four skillsets of an outward mindset: self-awareness, mindset change, accountability and collaboration. The result is a dramatic and sustained improvement in your levels of collaboration, accountability, revenue growth, market share and profitability. The course will utilize videos, individual and group exercises, and one-on-one sharing that will show you how to implement an outward mindset into your dental practice.

Jo Schaeffer

Presented by Jo Schaeffer

Jo Schaeffer has experience teaching business and management classes as well as highly technical topics to audiences as diverse as c-suite executive teams to inner-city youth. Her professional background also includes senior leadership roles in manufacturing and technology and speaking experience with large organizations like NASA, the United States Air Force, Intuit and Nike.

Course Description

Participants will arrive to a welcome back reception and have their individual headshots and group photos taken. 

After the photoshoot, slip on some comfortable shoes and take a behind the scenes guided tour, featuring some of the one million square feet of Glidewell’s laboratory.

Presented by the Guiding Leaders Team, Creative Team and Photographer

Behtash Moojedi, MBA

BEHTASH MOOJEDI
Behtash is a seasoned marketing expert who specializes in global digital marketing. He is experienced in digital marketing and SaaS product development across multiple industries, including manufacturing, retail trade and financial services. He has a passion for helping businesses grow their digital footprint across the competitive landscape.

Lorenzo Johnson

LORENZO JOHNSON
Lorenzo Johnson has over 10 years of high-producing sales experience as an executive sales and leadership coach. Currently, Lorenzo is a partner at Sociallyin, one of the nation’s premier social media agencies. He is also a leader in one of the country’s highest-ranked Preferred Agency Partners, which allows him to understand how to execute successful social media plans. On an international scale, Lorenzo speaks to sales and leadership teams both small and large.

Course Description

In this two-day, instructor-led session, you will learn how to become an effective speaker, presenter and leader. Topics range from the art of narration to reputation management and personal branding. You will receive coaching and personalized attention that will elevate you from pitching your dental practice to being a thought leader on the global stage. 

Presented by Deborah Shames and David Booth

Deborah Shames

DEBORAH SHAMES
Deborah is the co-founder of Eloqui and specializes in working with female executives and leaders, coaching them to identify their strengths and utilize their authentic voice to drive business. Deborah is the author of “Out Front: How Women Can Become Engaging, Memorable, and Fearless Speakers,” and she is an active keynote speaker for women audiences.

David Booth - Guiding Leaders

DAVID BOOTH
Using techniques derived from his experience as a director and award-winning performer, David empowers modern business professionals to be effective communicators. He is a co-founder of Eloqui, a business communications company, which utilizes the latest neuroscience research to teach business professionals how to be memorable communicators.

Course Description

Building a financially sound practice is vital for success. This course provides a general overview of business finances while also offering specific guidance and help to each Guiding Leader.

Presented by the Dentist Advisors

Ryan Isaac

RYAN ISAAC 
Cofounder of Dentist Advisors and host of The Dentist Money Show, Ryan is a trusted CFP® to dentists across the country. As a regular speaker at dental events nationwide, Ryan shares his expertise in portfolio management, debt reduction, tax management, retirement plans, profit-sharing plans and insurance.

Matt Mulcock

MATT MULCOCK 
Matt is a CFP® professional who provides guidance for dentists within the context of their overall financial picture. Matt’s expertise includes portfolio construction, investment management, retirement plans, insurance, debt management and tax reduction

Amanda Bateman

AMANDA BATEMAN 
Amanda is a CFP® with a deep understanding of investment strategies and the holistic nature of effective planning. At Dentist Advisors, Amanda gives her top-tier institutional experience a personal touch as she helps dentists reach their wealth-building potential.

Jake Elm

JAKE ELM 
As a financial advisor at Dentist Advisors, Jake provides dentists with fiduciary guidance related to investments, debt, savings, taxes and insurance. Jake is a CFP® and works closely with other advisors to improve investment management processes.

Taylor Sutterfield

TAYLOR SUTTERFIELD 
Taylor is a CFP® and works as a financial advisor at Dentist Advisors. Taylor specializes in providing dentists with fiduciary guidance related to investments, debt, savings, taxes and insurance.

Lauren Kearl

LAUREN KEARL 
At Dentist Advisors, Lauren manages training for associate advisors and supports the financial planning team through the onboarding of new clients and ongoing client data management. With a passion for personal financial services, Lauren has a solid foundation in helping dentists achieve process-driven financial health.

Jess Reynolds

JESS REYNOLDS 
Jess initiates, nurtures and strengthens Dentist Advisors’ co-marketing relationships with dental industry influencers. In addition, Jess connects Dentist Advisors’ team of advisors with event and industry speaking opportunities.

Course Description

The Guiding Leaders will participate in a deep dive of practical tips for building a true culture of values and purpose that is sure to help them create their dream team and practice.

Carrie Webber - Guiding Leaders

Presented by Carrie Webber

Carrie Webber is chief communications officer and co-owner of Jameson Management, Inc., a dental management, marketing and hygiene coaching firm. Carrie creates customer service and business development opportunities as well as marketing initiatives and social media strategies to effectively communicate the Jameson message to the dental profession. She contributes to several publications and is a frequent speaker at dental meetings nationwide.

Event Description

As a Guiding Leader participant, you will attend our Women on the Rise: Elevating Digital Dentistry event sponsored by Glidewell. Day One will provide a full day of podium lectures, presented by female voices of influence. Friday lecture topics will range from Esthetic Dentistry to How to Own Multiple Practices. Day Two of the symposium will provide attendees with an opportunity to attend a 3-hour, hands-on workshop of their choice.

Course Description

Friday’s course will go over the Guiding Leaders’ capstone project as well as the best ways to present case photos in lectures, articles and to their patients. Saturday’s course will review personal branding techniques and how to leverage social media to support their reach.

Presented by Bobbie Norton, Dr. Steven Barrett and Lorenzo Johnson

Bobbie Norton

BOBBIE NORTON
Bobbie Norton started her career in dentistry as an RDA 25 years ago and uses her experience in dental surgery, orthodontics and prosthodontics to facilitate valuable relationships with industry partners at Glidewell. Her role as director of strategic partner relations is built on more than a decade of service at the company, with previous experience as the managing editor of Chairside® magazine and the project manager for clinical affairs. Today, Bobbie works closely with key opinion leaders and company partners to orchestrate essential programs like the annual Glidewell Symposium and Guiding Leaders.

Dr. Steven Barrett

STEVEN BARRETT, DDS
Dr. Steven Barrett earned his DDS from Case Western Reserve University School of Dental Medicine and shortly after joined the U.S. Navy, where he served for three years. In 1991, he joined Greenberg Dental & Orthodontics, a private group practice now with over 80 locations in Florida. Currently the clinical director and a senior partner with the group, he uses his 30 years of experience practicing restorative dentistry to organize the group’s in-house continuing education program, lecture at dental schools and provide one-on-one mentorships throughout the state.

Lorenzo Johnson

LORENZO JOHNSON
Lorenzo Johnson has over 10 years of high-producing sales experience as an executive sales and leadership coach. Currently, Lorenzo is a partner at Sociallyin, one of the nation’s premier social media agencies. He is also a leader in one of the country’s highest-ranked Preferred Agency Partners, which allows him to understand how to execute successful social media plans. On an international scale, Lorenzo speaks to sales and leadership teams both small and large.

Course Description

In this online meet-and-greet, participants will be able to socialize with their fellow Guiding Leaders and ask any questions they may have about the program. Details about the program’s courses and schedule will also be provided in this webinar.

Course Description

In this two-day, instructor-led session, you will learn how to apply the four skillsets of an outward mindset: self-awareness, mindset change, accountability and collaboration. The result is a dramatic and sustained improvement in your levels of collaboration, accountability, revenue growth, market share and profitability. The course will utilize videos, individual and group exercises, and one-on-one sharing that will show you how to implement an outward mindset into your dental practice.

Jo Schaeffer

Presented by Jo Schaeffer

Jo Schaeffer has experience teaching business and management classes as well as highly technical topics to audiences as diverse as c-suite executive teams to inner-city youth. Her professional background also includes senior leadership roles in manufacturing and technology and speaking experience with large organizations like NASA, the United States Air Force, Intuit and Nike.

Course Description

Participants will arrive to a welcome back reception and have their individual headshots and group photos taken. 

After the photoshoot, slip on some comfortable shoes and take a behind the scenes guided tour, featuring some of the one million square feet of Glidewell’s laboratory.

Presented by the Guiding Leaders Team, Creative Team and Photographer

Behtash Moojedi, MBA

BEHTASH MOOJEDI
Behtash is a seasoned marketing expert who specializes in global digital marketing. He is experienced in digital marketing and SaaS product development across multiple industries, including manufacturing, retail trade and financial services. He has a passion for helping businesses grow their digital footprint across the competitive landscape.

Lorenzo Johnson

LORENZO JOHNSON
Lorenzo Johnson has over 10 years of high-producing sales experience as an executive sales and leadership coach. Currently, Lorenzo is a partner at Sociallyin, one of the nation’s premier social media agencies. He is also a leader in one of the country’s highest-ranked Preferred Agency Partners, which allows him to understand how to execute successful social media plans. On an international scale, Lorenzo speaks to sales and leadership teams both small and large.

Course Description

In this two-day, instructor-led session, you will learn how to become an effective speaker, presenter and leader. Topics range from the art of narration to reputation management and personal branding. You will receive coaching and personalized attention that will elevate you from pitching your dental practice to being a thought leader on the global stage. 

Presented by Deborah Shames and David Booth

Deborah Shames

DEBORAH SHAMES
Deborah is the co-founder of Eloqui and specializes in working with female executives and leaders, coaching them to identify their strengths and utilize their authentic voice to drive business. Deborah is the author of “Out Front: How Women Can Become Engaging, Memorable, and Fearless Speakers,” and she is an active keynote speaker for women audiences.

David Booth - Guiding Leaders

DAVID BOOTH
Using techniques derived from his experience as a director and award-winning performer, David empowers modern business professionals to be effective communicators. He is a co-founder of Eloqui, a business communications company, which utilizes the latest neuroscience research to teach business professionals how to be memorable communicators.

Course Description

Building a financially sound practice is vital for success. This course provides a general overview of business finances while also offering specific guidance and help to each Guiding Leader.

Presented by the Dentist Advisors

Ryan Isaac

RYAN ISAAC 
Cofounder of Dentist Advisors and host of The Dentist Money Show, Ryan is a trusted CFP® to dentists across the country. As a regular speaker at dental events nationwide, Ryan shares his expertise in portfolio management, debt reduction, tax management, retirement plans, profit-sharing plans and insurance.

Matt Mulcock

MATT MULCOCK 
Matt is a CFP® professional who provides guidance for dentists within the context of their overall financial picture. Matt’s expertise includes portfolio construction, investment management, retirement plans, insurance, debt management and tax reduction

Amanda Bateman

AMANDA BATEMAN 
Amanda is a CFP® with a deep understanding of investment strategies and the holistic nature of effective planning. At Dentist Advisors, Amanda gives her top-tier institutional experience a personal touch as she helps dentists reach their wealth-building potential.

Jake Elm

JAKE ELM 
As a financial advisor at Dentist Advisors, Jake provides dentists with fiduciary guidance related to investments, debt, savings, taxes and insurance. Jake is a CFP® and works closely with other advisors to improve investment management processes.

Taylor Sutterfield

TAYLOR SUTTERFIELD 
Taylor is a CFP® and works as a financial advisor at Dentist Advisors. Taylor specializes in providing dentists with fiduciary guidance related to investments, debt, savings, taxes and insurance.

Lauren Kearl

LAUREN KEARL 
At Dentist Advisors, Lauren manages training for associate advisors and supports the financial planning team through the onboarding of new clients and ongoing client data management. With a passion for personal financial services, Lauren has a solid foundation in helping dentists achieve process-driven financial health.

Jess Reynolds

JESS REYNOLDS 
Jess initiates, nurtures and strengthens Dentist Advisors’ co-marketing relationships with dental industry influencers. In addition, Jess connects Dentist Advisors’ team of advisors with event and industry speaking opportunities.

Course Description

The Guiding Leaders will participate in a deep dive of practical tips for building a true culture of values and purpose that is sure to help them create their dream team and practice.

Carrie Webber - Guiding Leaders

Presented by Carrie Webber

Carrie Webber is chief communications officer and co-owner of Jameson Management, Inc., a dental management, marketing and hygiene coaching firm. Carrie creates customer service and business development opportunities as well as marketing initiatives and social media strategies to effectively communicate the Jameson message to the dental profession. She contributes to several publications and is a frequent speaker at dental meetings nationwide.

Course Description

In this highly energetic and immersive course, the Guiding Leaders will reevaluate their negotiating strategies by learning how to effectively ask for what they want and need.

Presented by Nicole Johnson

Bio TBD

Event Description

As a Guiding Leader participant, you will attend our Women on the Rise: Elevating Digital Dentistry event sponsored by Glidewell. Day One will provide a full day of podium lectures, presented by female voices of influence. Friday lecture topics will range from Esthetic Dentistry to How to Own Multiple Practices. Day Two of the symposium will provide attendees with an opportunity to attend a 3-hour, hands-on workshop of their choice.

Course Description

Friday’s course will go over the Guiding Leaders’ capstone project as well as the best ways to present case photos in lectures, articles and to their patients. Saturday’s course will review personal branding techniques and how to leverage social media to support their reach.

Presented by Bobbie Norton, Dr. Steven Barrett and Lorenzo Johnson

Bobbie Norton

BOBBIE NORTON
Bobbie Norton started her career in dentistry as an RDA 25 years ago and uses her experience in dental surgery, orthodontics and prosthodontics to facilitate valuable relationships with industry partners at Glidewell. Her role as director of strategic partner relations is built on more than a decade of service at the company, with previous experience as the managing editor of Chairside® magazine and the project manager for clinical affairs. Today, Bobbie works closely with key opinion leaders and company partners to orchestrate essential programs like the annual Glidewell Symposium and Guiding Leaders.

Dr. Steven Barrett

STEVEN BARRETT, DDS
Dr. Steven Barrett earned his DDS from Case Western Reserve University School of Dental Medicine and shortly after joined the U.S. Navy, where he served for three years. In 1991, he joined Greenberg Dental & Orthodontics, a private group practice now with over 80 locations in Florida. Currently the clinical director and a senior partner with the group, he uses his 30 years of experience practicing restorative dentistry to organize the group’s in-house continuing education program, lecture at dental schools and provide one-on-one mentorships throughout the state.

Lorenzo Johnson

LORENZO JOHNSON
Lorenzo Johnson has over 10 years of high-producing sales experience as an executive sales and leadership coach. Currently, Lorenzo is a partner at Sociallyin, one of the nation’s premier social media agencies. He is also a leader in one of the country’s highest-ranked Preferred Agency Partners, which allows him to understand how to execute successful social media plans. On an international scale, Lorenzo speaks to sales and leadership teams both small and large.

Glidewell is proud to sponsor your program fees, mentoring lessons and on-campus meal expenses. Please note that airfare and lodging will not be covered.

Apply Today

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Glidewell Education Center
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Approval does not imply acceptance by any regulatory authority, or AGD endorsement.
3/1/2021 to 2/29/2024.
Provider ID# 216789